John Lee; How to Brand and Monetize Your Podcast for Uber Success

person-iconby Edparcaut calender-icon10 Jan, 2022


It seems like everyone these days have a podcast about something. Chances are if you poll your most industrious friends, you’re likely to find one who has just started a podcast. 

That is a good thing. 

On the surface, creators are getting a chance to reach new audiences in a way they have never done before. They can speak freely about the Things that matter most to them, and better still, those ideas can last a lifetime. 

For all the wonderful things that podcasts and their creators bring into our lives, there is still one HUGE problem. Not many podcasts make it past episode ten. 

Beyond the struggle of merely making podcast episodes, finding the right people to interview, and building a fanbase, other problems stop many podcasters dead in their tracks. 

So what is that HUGE problem? Until now, it’s been challenging to brand and monetize your podcast in one place

However, our latest guest on the Inner Edison Podcast with Ed Parcaut found the solution to that problem, and it’s easier than you think. 

We spoke to John Lee, and he shared how his business is helping podcasters finally brand and monetize their podcasts all in one place! Read on to discover how you can do it, and for far less money than you’d think!

The BIG Problem

Most podcasters don’t like to admit it, but they have a HUGE problem when it comes to monetizing and branding their podcasts.

John states this problem comes from the nature of podcasts. Most people find podcasts on third-party apps that pay minimal royalties. Not only that, but content creators have to market themselves through several different mediums. 

They might host their podcast on Spotify, then upload the video to YouTube, and after all that, finally, blog about it on their site.

If you’re lucky, you may get a passionate listener to visit two of these mediums, let alone all three!

Then there’s the problem of getting people to respond to a call to action. 

Most listeners listen on the go and often forget where they found your material or how to get back to it to follow through on a call to action. 

That’s a problem because It leaves creators focusing on downloads just to earn money.

John Lee says podcasters have been thinking about it all wrong. There is a better way!

The Solution

There is one reason why podcasters don’t make money. 

They haven’t set up their podcast that makes it easy for fans to take action!

The reason: Fans listen on the go, happen upon podcasts, and may never return to any of the many mediums you upload to, even if they like your show! 

Wouldn’t it be nice to have one place, a central hub, that allows fans to engage with all of your content? 

It could be a place with all of your podcasts episodes, videos, blogs, and so much more. It could even have a shop attached where you can monetize your podcast! 

Sounds amazing, right? 

Well, John Lee figured out the formula. He cracked the code! And many podcasters are starting to earn more money than before

Think about it! You can sell your books, courses, merchandise, and more all in one place! 

The solution: a branded mobile app to host everything in one place!

For a low monthly subscription, you can have your branded mobile app running in a matter of days. And best yet, you don’t even need to ditch your other mediums. The app lives as a separate entity that uploads for you! 

If you’re ready to start monetizing your podcast, click here to get started. 

Book a call to earn a one-month free trial

Make it your New Year’s resolution to finally start making money from your podcast. A year from now, you’ll thank yourself!

For more information about entrepreneurship and more, be sure to check out the Inner Edison Podcast with Ed Parcaut.